Tag Archives: Blogging

Success – What’s Keeping You Back?

What are some of the things that hold you back from succeeding?  Could it be the time factor? Or perhaps it’s that you don’t have the necessary financial resources.   Maybe it’s your personality . . . you set up barriers to success even before starting something by thinking it’s not in your nature or you don’t know what to say or do.   Perhaps you’re not technically savvy!

Think about it!    If you had the opportunity today,  to make a huge difference in your life tomorrow or even in the coming months, what would it be worth to you?  How much effort would you be willing to put into it?   How much time would you devote to this effort? 

In today’s hustle and bustle world, with economic uncertainty all around, wouldn’t  it be nice to have more time to devote to family and the things in life you truly enjoy? If you were financially secure, wouldn’t that make life so much more enjoyable?

What if there was something that you could do about it?   Would you follow through?  If push comes to shove, could you overcome your objections and leap over the barriers holding you back from success?   How motivated are you to change your situation? 

 

In order to have success, you must know, choose and be who you are.  In other words, success is finding who you really are, your core values, then consciously choosing which of these things you want to keep and which you will change or discard.   Then let that “you” be present all the time, every day, in all that you do. 

The habits you form go hand in hand with success.  It’s essential that you form habits that align with your values for you to be successful in whatever area of your life you wish.  

Have you assessed the areas that might be holding you back?

 

 

Here is a list of potential areas that might be holding you back:

  • Waiting for the right moment  — this could be disguised as procrastination or even fear.  There never really is the right moment so it’s pretty much a waste of time to wait for one.  If you are living true to your values, every moment should be acted on within the best of your interests.  Be aware and take the opportunity and run with it.
  • Needing approval from others – If you understand you are responsible for everything past and present in your life, you will understand that you will be responsible for your future.  Taking action and having faith in your own decisions will make you a leader, and you will not need the opinion or approval of others.
  • Perfectionism —  The need to always be perfect is almost a form of self-harm as it will never happen because perfection does not exist.  If you think about it, when is anything ever perfect?   It will be much better to be happy and proud of the achievements that are already made, rather than be unhappy when there is always “something else to do”.
  • Not apologizing for making mistakes – Admitting when things go wrong is something we are not too comfortable with.  The people that you have the best connection with and value the most are ones who are open and honest with you.  People respect honesty.  If you want to be respected, in business and in life, learn that apologizing for your mistakes is imperative.
  • Too stubborn to let go – Nothing lasts forever.  Ideas come and go, so will good people, employees, partners, business associates.  Learning to let go will allow you move on.  You need to find a way to allow things to leave your universe as easy as they came in.  It is helpful not to create an emotional attachment to things as they will become harder to let go.  You will make way for the new when you lose the emotion and lose the stubbornness. Know that whatever you are holding on to does not define you so no need to cling to it. 
  • Not willing to do something beyond your duties –  As the saying goes “you get out what you put in”, a little more effort goes a long way.  The super successful do not sit around reveling in their accomplishments.  They are thinking of how they can do more and continue to excel.  Step out of your comfort zone and try something you don’t usually do.  It may just become addictive!
  • Comparing yourself to others – Looking at others and measuring whether you have achieved what they have achieved, or comparing what you own to what they own is unnecessary.  Success is a personal matter so find what’s important to you, what success looks and feels like to you, and be in control of that feeling.  
  • Not assessing your mistakes – we all make mistakes.  However, if you repeatedly make the same ones over and over, then it’s time to assess.  Ask yourself honest questions.  Why the mistakes are happening and why you didn’t act differently from the last time.  This assessment will help you find better solutions in the future.
  • Spending too long worrying about the outcome – we all worry from time to time.  If you let worry take over, this will hinder your success.   Realize there is only so much that you can control and many things are out of your control.   Continue putting in hard work, relax, and what will be, will be. 
  • Not working on your  weaknesses – We all have weaknesses and it’s a good thing because, for every weakness, you have a strong area.  Identify your weak areas and then spend a bit of time daily to work on improvement in these areas. 
  • Taking life too seriously – We have a lot more on our agendas as adults compared to when we were kids.  Life can get you down, but when you feel that way, remember how wonderful life is and think about all the great people and great moments that have helped to bring you to where you are today.  Set a goal for yourself.     “At work, I’ll always stay focused and think of what to improve.” 

Your success is important, but you have full control of making it what you wish. 

Judy Curtis,

Contributor

 

 

 

When Opportunity Knocks!

As Gloria Estefan once stated:

"The sad truth is that opportunity doesn't knock twice. You can put things off until tomorrow but tomorrow may never come. Where will you be a few years down the line?  Will it be everything you dreamed of? We seal our fate with the choices we take, but don't give a second thought to the chances we take."

There is profound advice in the above quote.   Hand write it on a sticky and put it where you will see it often. Or better yet, keep it with you on your smartphone. Study it often. Opportunity abounds.   Always has… always will.  Especially in tough times. But it NEVER knocks twice. In fact, opportunity doesn’t knock at all.   It never makes a sound. Opportunity is something you SEE… something you FEEL… something you SENSE.  

Rather than what we've been trained to expect, opportunities behave quite differently. You must have powerful lenses with which to see and sense them.  It is impossible to see opportunities surrounding you unless you have sufficient vision. It is impossible to seize these opportunities unless you have sufficient power. The bottom line is that seeing and seizing opportunities requires real power.   Personal power is a choice.

 

VISION, OPPORTUNITY, and SUCCESS are linked, and for most people, just outside their line of sight. So, get more powerful glasses!

Consider the following:

  1. Do you have the physical energy to chase down and capture opportunities given to you? 
  2. Do you have the sense of purpose to actually see opportunities you are presented with?
  3. Do you have the team-building synergy to get other people to help you with those opportunities?
  4. Do you have the organizational skills necessary to systematically pursue those opportunities… or is your lack of organization holding you back from even getting started?
  5. Do you have the action-oriented mindset necessary to move those opportunities beyond theory and into your life?

Are any of the above five areas of performance standing between you and the opportunity?     If so, what will you do to improve it?

Let me close with another quote that resonates with me.

"If a window of opportunity appears, don’t pull down the shade!" ~   Tom Peters

 

Judy Curtis,

Contributor

 

Home Based Business – Is it for you?

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In today's economy, it's hard for a large majority of the population to make ends meet. Everywhere we look our expenses creep upwards while our income lags behind. One salary households struggle to get through the month and have been known to "rob Peter to pay Paul". Even in households with two salaries coming in, there are times when there is more month than money!

Juggling the family finances can at times be trying. What's the answer? Perhaps a second job . . . it's an option if you don't mind giving up some family time for additional work time. Try paring back the expenses, if that can be done. Stretch your dollars as far as you can. Go through the storage bins and closets and have a yard sale or advertise items online as that could bring in some extra cash. Most of us have been around this block at one time or another!

Enter the technological age with all the advances in how we connect with our world. The portability of an office is at hand in the form of smartphones and tablets. Business can be conducted from any location as long as a phone and internet connection are available. Given the ease in which you can conduct business using modern technology, it is not a wonder that the number of households with home-based businesses has shot up substantially in the last few years.

Whether a person starts a home-based business on a part-time basis or whether a person jumps right into full time at the onset, there are many advantages. Among these perks are personal freedom and independence. Time spent in traffic can be redirected towards spending more time with family. There are no bosses, no dress code, no set work schedule, and no office politics to deal with. Personal drive, discipline, and time-management skills are required.

There are tax advantages to having a home-based business. A percentage of most household bills including mortgage or rent, utilities, property taxes, insurance, phone and internet bills can be deducted based on the percentage of your house that is used for your home office. Be sure to follow the Tax Guides for Small Businesses as set out by the Government. Any improvements or repairs to your home office are also deductible business expenses. Be sure and keep all receipts.

Many home based business expenses are tax deductible including tax preparation fees for your home based business; education expenses for classes you take to improve your business skills; software and office supplies purchased to use for your business, and transportation used for business purposes (deduct expense for mileage traveled for business at a per mile/km amount). All items you need to conduct your business are deductible.

There are other positives when considering a home-based business. Start up costs of a home-based business are considerably less when compared to starting a brick & mortar business or owning a franchise. You get to expand your skills as you deal with all aspects of running a business. You get to set your own schedule, therefore, it will be a little less stressful when having to juggle demands of work and family. You are rewarded as the harder you work, the more money you can make.

There is a multitude of home-based businesses to choose from so be prepared to spend some time and effort checking out the opportunities before deciding which opportunity to pursue. Be sure to take into consideration your lifestyle. Think about whether you would want to be able to conduct your business from more than one location; if not now, perhaps in the future. Plan ahead. It's just as easy to choose a business that can be conducted primarily over the internet than a business that requires a more permanent location.

Give starting a home-based business some thought . . . it may be just what you need!

Judy Curtis,

Contributor

Boost Your Success as a Blogger – 7 Tips

All blog writers want their blog to be successful—this is the one thing they all have in common. For most blog writers, success is loyal followers.

Regardless of when or why you began your blog, a few modifications here and there to your blog and your mindset can transform things for the better.   Here's a list of 7 tips to help you be successful as a blog writer.

1. Finding Your Niche

This little bit of advice has been jumping around the Internet since the beginning of the first effective blog.   Still, a lot of beginning writers don’t take this advice, partly because a lot of new writers aren’t sure what to write about and partly because they don’t know what a niche is.

Niche is described as, “a specialized but profitable corner of the market.”

What we really mean when we say to “find your niche” is to slim down the focus of your blog.   Referring to anything and everything that comes to mind is great if you’re composing for yourself, but visitors may discover it to be disorderly and challenging. What visitors really want is an assortment of relevant and beneficial content on the same subject to help fix an issue or query.

Examples of areas include:

  • Health & Wellness
  • Marketing
  • Finance
  • Writing

While it’s correct that there are blogs on essentially every industry, the key to really succeeding and reaching your focus on industry is to filter your subject even further. Choose a gap in the marketplace and concentrate on that. This will decrease competitors while making you a go-to professional in your industry.

An example would be if you desired to start a blog about your travels.  Instead of concentrating on travel in general, you might concentrate on an individual nation or town. That way, you are likely to become the number one go-to blog for people who will be visiting that area.

2. Self-Promote

Promoting your own venture on public networking or within your team of buddies is overwhelming for a lot of people. You don’t want to appear to be boasting, and you definitely don’t want to come across looking like spam.

If you want to be successful, however, you have to tell others to get the word out, and who better to do that than you? It’s all part of the marketing procedure, and writers have to figure out how to use public networking and use feedback on blogs to promote themselves.

Many writers and public networking lovers recommend using 80% of your public feedback and shares to enhance other people’s works and 20% of it advertising your own services and products.  Sometimes tooting your own horn isn’t all that bad. The key is to find balance between self-promotion and humbleness.

3. Build on What Works

Use your web page statistics and comments feature to see how visitors respond to these new concepts. If you’re not seeing any sign of a response in your statistics, study visitors to see what they think.

Experimenting is all an element of the procedure, so don’t be worried about trying something new. Start guest posting, a new weekly blogging series, and try placing ads.

Testing one thing here or there isn’t likely to harm your writing exercise. Some of these tests often lead to a surge in visitors. What's promising is that you can always dump the ones that don’t work.

4. Perform an “Above the Fold” Test

Above the fold includes the content you see when you first view your blog. It’s anything that you see without scrolling.

Since you only have a few moments to create an excellent first impression and help visitors determine what they’re looking for, you want the most essential info above the fold. For example, individuals should be able to tell who you are and what you do without scrolling. If it’s not obvious in your blog headline, there is value including a tag line. If you want to highlight your call-to-action, that should appear above the fold as well.

Test your own site by using the Clue App to set up a free 5-second test.  Don’t like the results? It’s worth rethinking your website layout.

5. Make Your Blog Sticky

Sticky is a term that means you’re motivating individuals come back to or stay on your blog. For example, you might link to an appropriate article from your blog’s archives. You can do this within the material, or you can list additional sources at the end of each short article. The idea is that these hyperlinks point to your own material and offer visitors more in-depth information on the topic or a related topic.

As you do this, everyone is more likely to keep coming back and subscribe to your  blog. You can also make your blog sticky by inviting visitors to subscribe to your blog or by making your RSS feed available with the click of a button.

6. Ways to Extend Your Blog

To get individuals to stay and keep returning, it’s worth increasing  your reach outside of simple blog posts. This allows you reach more individuals who appreciate other types of content and contact, and it keeps your blog from getting boring.

Examples of ways to increase your reach include:

  • Releasing videos
  • Starting a podcast series
  • Hanging around industry forums or social media
  • Sending out newsletters

7. Create Quality Content

People have been saying it for a long time, and the saying still applies.  CONTENT IS KING!

Without well-written and interesting material, your blog isn’t going to go anywhere. Yes, your blog style and your promotion methods are essential, but they’re essentially ineffective if you don’t have quality material. Individuals may come because of the promotion, but they’ll remain when you provide material they need.

Pro tip:  Developing material customers “need” can include anything from educating them on something to offering them entertainment.  While writing a blog about yourself can have its advantages, you should always be concentrating on fixing the reader’s issues first (whether they are looking for advice or a good laugh.) 

Fulfilling your visitors’ needs is what will generate visitors to sign up to your blog.

Judy Curtis,

Contributor

 

How Blogging Can Help Market Your Business

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blogging

How Blogging Can Help Market Your Business

Now that blogging has become so popular among everyone from the novice writer to the most experienced journalist, businesses are starting to take notice. A well-written and frequently updated blog can help market almost any type of business. Blogging can help target readers who are interested in a company’s product or service and businesses can keep track of what their readers are looking for through blogging.

In addition, blogging can help link together companies that complement each other very easily.

There is a lot of talk about blogging. Some feel that blogging is just a passing fad, but others feel it is just the beginning. Some business analysts feel that blogging does not significantly help a business market the company. Many businesses feel that this is not so. Blogging can be a beneficial way to market a business, build an audience and help link other companies together.

Blogging can help almost any business expose their readers to their services and products. Sometimes with new products, a blog can create interest in something new. Blogging is helpful because it can talk in depth about the product, and it can also give step-by-step instructions on how a certain product can be used.

A reader, who is interested in the product after reading about it on a blog, will be more inclined to research similar products on the Internet. This can lead to a more informed consumer and can save a consumer time when shopping or researching a new product. In turn, a company may save time because customers who have read the blog are already informed about the product. These customers can also read reviews on these products and services, which can be very helpful in the buying process.

Another great thing about companies using a blog for their products and services is that a blog enables the company and the customer to communicate effectively. A customer can read the blog and comment on it right away. This provides good feedback to the company and they can know what the customers want. Usually blogs will provide places for readers to leave their comments or send emails to the writer. This is a good marketing tool for businesses. People enjoy communicating about products and services that they have had good or bad experiences with and blogging provided the opportunity to do so.

Blogs can also help market a business because it will be included in search engines. When people enter certain keywords, blogs that contain those words will show up. When blogs are updated frequently, search engines can provide your company with a lot of hits. This can lead to many people looking at the company’s blog who might not otherwise have done so.

When companies use blogs, it also has the ability to create a sensation around a product and influence public opinion. This is an excellent tool for companies to use. Because of the huge popularity of blogging, this can be a more effective tool than some forms of advertising. Readers are more likely to share interesting blogs with their friends and this can help companies get the word out about their product.

Another way blogging can help market a business is that blogs often help a company position itself as a leader in a certain field. This means that those who blog can show their expertise about certain subjects and then update this information on a regular basis. 

Blogging can help generate leads and send a positive message about your company without spending a lot of money for advertising. Readers can look at these blogs and know that they are dealing with a quality company.

Companies also use blogs to help network with other companies that complement their business. This is beneficial because they can easily share their links and readers will see all of the blogs that relate to what they are searching for on the Internet. Link swapping is often used in blogging, especially with businesses.

Blogging is proving to be a beneficial marketing tool for businesses all over the world. While it’s a fairly new way for companies and customers to communicate with each other, blogging provides an immediate and unique form of advertising for the company. Customers are able to read and research products and services through blogging and companies can better understand what their customers want.

Ida Mae Boyd
Contributor

Making Blogs Interesting with Killer Content

Your blogs are a way to make yourself known to a gazillion data hungry online audiences.  As a blogger you may be capable of composing on one or two subjects, however, it will be difficult to compose on all subjects equally well. You have to get the right substance for your website and keep the enthusiasm of the guests. To accomplish this, recognize your strong point, your area of business and hobbies, and after that go for it!

Here are some essential rules to help you in distinguishing your ability to compose prominent and fruitful sites:

  1. Selection of the subject – When first beginning, stick to one subject in which you have fundamental knowledge. Selecting the right subject is most imperative with a specific end goal to make your sites fruitful and well known. By step-by-step composing on that subject, you become more educated as you are exploring that specific theme. Composing on a knowledgeable subject is much less demanding than composing on something that you are not completely familiar with.  When you are composing on the subject that you are a master at, you compose quicker and more effectively.
  2. Flexibility in Your Ideas – A fruitful blogger is one who gets a great amount of variety in their blogs.By bringing in any number of content variations, without changing topics altogether, you can deliver a large amount of well-written blogs with very little research and in less time. This will make your blogs seem new to your readers.  By referring to comments you can gauge the reader’s response and modify your writing accordingly.
  3. Specific Posts for your Blogs – Restricting yourself to your domain empowers you to make specific posts. This implies you will be having a devoted gathering of people that are scanning for the subjects you compose. To make it easier for the search engine to deliver just the exact article that your reader wants to read, increase keywords in your blogs.  Place ads on your site that are specific to your blogs.  This will help generate more profits as when a visitor comes to your blog, they are more likely to click on the link of the advertisement.  Clicks on ads equal money for you.

Remember the previously stated tips while composing for your online blogs.   Blogs that have rich substance are continually going to show improvement over those that don't. I am certain you pondered where these bloggers get their thoughts, perspectives, and suppositions.  It is one thing to expound on something you are enthusiastic about – however, to do that most days of the week is to a great degree hard since you would likely come up short on things to discuss or you basically don't have time in your schedule.  So how do they do it? Where do they get their thoughts?  Do they get assistance from other sources on the Internet?

An ideal way would be to generate the substance yourself, and this is of most extreme significance if your goal is to try to create traffic to an affiliated link. You’ll definitely want to sell the idea about the services and products beforehand.    What that will do is set the stage or the "state of mind" and give your proposals legitimacy.  With an affiliate program, it is a good idea to have a personal anecdote that goes hand in hand with the product or service.

Utilizing private name articles is a feasible option.  Articles abound on the Internet and you can simply purchase some that are associated with your focal subject and after that place them in your blog.  If you separate a purchased article into several pieces, you will maximize that purchase.

Using RSS feeds to post on sites is turning out to be exceptionally well known, even though not everybody is familiar or willing to find out about RSS feeds. Using an RRS feed is advantageous as your blog is updated with fresh news and content automatically.   The disadvantage is that it is not unique content and that anybody interested in the feed will likely click out on a story that appeals to them.

Putting in your own unique content is an ideal approach.   One approach to discovering new ideas is to search for an engaging news article and after that do an outline review based on it.  It's not as simple as it sounds, but you and your readers will find it most rewarding.  If you feel that you just don’t cut it as a writer or you genuinely don’t have the time, then hire someone else to do it for you.  There are numerous businesses that provide a “blog writing service” which incorporates day-by-day posts of one of a kind, unique, engaging content and you can instruct these content writers as to where you want the links on your blog pointing to – so that any weight of expense as far as enlisting them ought to be counterbalanced by the additions in your expanded guest base, the promoting of your different sites and income from your partner programs.

These are the ideal approaches to creating content for your blog. It is advisable not to be going with the automated path.  On the off chance that you do choose to do that, you will most likely have a lot of substance – however, the substance of the content is unlikely to build activity for you.  Putting in some good, old-fashioned content work will yield better results for you.   “You get out what you put in….” as the saying goes!!

 

Judy Curtis,

Contributor

41 Tips that Get Over 10,000 People to your Email Sub List

41 Tips that Get Over 10,000 People to your Email Sub List

 

Of course, not everyone struggles to reach these different stages.  Some people skyrocket to success in a few weeks, other people do well with traffic levels but not with your mailing list.

This particular blog has well over 10,000 people on the mailing list and gets a few thousand visitors per day.

In this post I’m going to show you a few really cool lessons I’ve learned while building it up to this level – a level that I think it genuinely attainable by any blog.

Let’s do it.

 

How to get to that magic 10,000 email subscribers mark

As always, I’ve probably forgot a lot of really cool things.

1. You need a strategy

Without an overarching strategy you are just blogging blindly. I spend a lot of time working on my blogging strategy because it gives me a laser-focus for what I want to achieve in the short and long term – and I know exactly what outcome I want from every article that I write. If you want more email subscribers you need to make it part of your strategy.

2. Your traffic sources matter

Some niches prefer Google traffic, others prefer referrals. Either way, you need to figure out which one works for you and go after it. Not all traffic is created equal. If you aren’t getting conversions it might be because of the places your visitors are coming from.

3. You need your own host

If your blog is on a free host with a free domain name you are shooting yourself in the foot from the start. It’s time to start a WordPress blog on your own host and make use of all the plugins and extra features that this allows you. Do it early, before it’s too hard to move.

4. A fast blog can make a huge difference

Speed matters not only for Google rankings but also for conversions. This study showed that for every second your blog takes to load you lose a massive amount of conversions. Figure out how to make your blog faster – it might mean a new host, a cache or some tricky coding fun.

5. Making friends will make or break you

The people that you connect with (both blog owners and readers) will make or break your blog. The more genuine connections you can make the more likely you are to grow a blog quickly as they help promote it and give you the right advice.

6. Free eBooks and courses still work well

Offering a free eBook to email subscribers still converts better than offering nothing. People are reading eBooks more than ever thanks to all our new portable devices. If you can give them something good you’ll make an instant impact.

7. You need to use Aweber or similar

Aweber is a service that hosts your email subscribers, lets you send them a free eBook after they subscribe, gives you access to a huge number of stats and also lets you design your own opt-in forms. It’s not hard to use and makes a huge difference to how a professional blog can function.

8. Costs add up

Website hosting, email subscriber hosting, advertising, purchasing images, etc. all adds up. A blog like this one costs around $300+ a month to keep online. Unless you are making a strategic income from it the costs can make it not worth while.

9. Your goals are important but can often change

It’s extremely important to have goals for your blog or website but it’s also important to make sure that they change if they need to. If something isn’t working and you’ve given it a lot of time and effort than it’s sometimes better to be strong and let it go and try something else.

10. You still have to sell the list

Just because you have a mailing list doesn’t mean that people will automatically subscribe. Don’t just stick a form in your sidebar and hope that people will give you their details – sell it. Mention it in posts, develop landing pages, talk about it in your guest posts. You need to let people know what’s going on.

11. Split testing can change your business

Glen wrote a really good post about split testing and how it can literally grow your conversions/income by 1000%+. You can split test your landing pages, your opt-in forms, your mail outs, etc. and see which versions works best. It’s easy to do nowadays so there really isn’t an excuse not to. Just make sure you’re testing things that matter and giving them enough time to show meaningful results.

12. Write on other blogs more than you write on your own

A lot of bloggers just write on their own blog and then wonder why no one is reading it. Well, it’s probably because no one knows it exists! Use guest posts as a starting point to get your name out there. Write more on other blogs than your own until you have a big reader base.

13. Text is great but other media is growing

Writing is, in my opinion, still the most powerful form of content on the net. People read a lot and not everyone can watch videos at work. But things like podcasts, videos, info graphics, etc. can play a huge role in getting you new and improved traffic.

14. SEO is dangerous

Relying on Google for anything is, as I’ve said before, a really stupid idea. They constantly change their algorithm and cause websites to go from fame to misfortune and visa versa. Play around with it and obviously try to do all the right things when it comes to blogging SEO and getting heaps of traffic but don’t ever rely on Google for your main source of income alone.

15. Advertising is a good idea

Dabbling in advertising can produce some really cool results. You don’t have to spend much. Try out Paid Discovery on StumbleUpon to give your posts a bit of a boost. There is nothing wrong with promoting your blog in this way.

16. Colors make a difference to conversions

Things as simple as colours can have a huge impact on how well your product or opt-in form convert. Again, you want to split test this stuff but I’ve noticed big changes in sign ups when switching my sidebar button from green to red and so on.

17. Social proof works in different ways

My friend wrote a really cool post on how different types of social proof can influence people in different ways. He explains it a lot better than I’m going to so have a read of the article and try to test whether social proof statements like subscriber counts are right for your blog.

18. Less is not always more

The idea that less is more is rarely true for a blog. You want more traffic, more subscribers, more sales. Of course, if the traffic isn’t any good it won’t make a difference, but try to to use ideas like “a small number of loyal subscribers” to stop you from growing a mailing list with a HUGE number of loyal subscribers.

19. Research is important

I spend a moderate amount of time researching keywords and competition before I write a blog post. It makes a huge difference about where I rank and how well the post is received. I show you my methods for this in Subscriber Special Ops – but until that opens up you might want to figure out your own ways to research before you write.

20. Pop ups work

I don’t care what anyone says.

😛

21. HelloBar is a great way to divert traffic

The bar at the top of this site is called HelloBar – a website/tool owned by Neil Patel that lets you put a message and a button up top and then split test two different versions. It’s a really cool way to divert traffic to a landing page or a mailing list sign up area. And it works really well.

22. Trying new things can inject a bit of magic

As I wrote in a recent post, sometimes you just need to do and try new things to see huge changes take place on your blog. You might not always know why it’s working but trying new things and failing is better than being stuck at a plateau for months on end.

23. Tracking and stats give you real insights in to what’s working

The statistics that you get in Aweber, Google Analytics and so on give you valuable insights into what is working. You can even use services like Crazy Egg to see where people are looking and clicking on your website. This stuff takes out a lot of guess work and lets you focus on real metrics.

24. You need to be different

Being different is the most important thing you can do online. Find a way to make your brand stand out from the crowd and then push that difference as often as possible.

25. What works on their blog might not work on yours

Sometimes I have “borrowed” ideas from my blogging icons after hearing how well it works for them only to find that it completely tanks for me. It’s a good lesson – what works for one blog doesn’t always work for another. And, yet again, this is why you need to split test different ideas and make sure what you think it the source of a success is actually the true source.

26. Find different reasons to mention your list

At the top of this post I mentioned that SSO was closed but that it would be open again soon and be announced to the mailing list. Moments like that are a very powerful way to get new email subscribers. Find different methods like that to work your mailing list in to your content and you’ll see new and curious subscribers on your mailing list.

27. Explain it in a really simple way

A lot of people who visit your blog will have absolutely no idea what a mailing list is or why they might want to give you, a total stranger, their personal email address. Spell it out for them very clearly, whenever you can.

28. The successful strategies change regularly

Something that I’m really only just learning is that successful strategies change regularly. I used to try to be really conservative with my online stuff because I was worried about compromising a “long term” blog for short term gain. But, what I’m seeing now, is that most of the successful people go after lots of little short term things and push them hard while they are working.

29. Don’t sell too early

Once you get to a certain level of subscribers it can be tempting to sell your blog/website and make a quick dollar (or 20,000). But what I sometimes regret is that I didn’t stick with that blog because I reckon it would probably be pulling in at least $100,000 a year by now. Just because you’ve reached one of those milestones, don’t sell up.

30. The homepage header works

You know those blogs that have the first half of their homepage devoted to an opt-in form? Those things work. I’ve heard of people who have them converting at 10% of all homepage traffic. You can get one of these added to your blog by a good designer and coder probably for a couple of hundred dollars.

31. Don’t forget mobile death windows

Not everyone can afford a beautiful responsive theme and some of us are too lazy to launch their beautiful responsive theme (guilty). But at least make sure your opt-in forms and pop ups work for mobile users. For example, if you use the lightbox version of the pop up you might find that people on iPhones have trouble closing the pop up and thus might exit your site without reading your content.

32. Target your offer in different segments

One thing you can do in AWeber is create different segments. So, you might have one landing page that lets people subscribe to your updates, another landing page that let’s people subscribe to updates only about “watermelons” and so on. By doing this you can target your offers and go after selective sources of traffic to ensure you’re really honing in on what people want.

33. Be consistent in your mail outs

One thing that I have learned the hard way is that inconsistency really gives subscribers the shits. If you tell them that they are going to get updates once a week don’t send them updates three times a week. You’ll lose them very quickly.

34. Email subscribers often hit “spam” first

Related to the last point, often you’ll find that an email subscriber will mark an aggressive or inconsistent email campaign as “spam” as opposed to just unsubscribing or deleting that particular email. Perhaps it makes them feel better but more likely it’s just easier to send it all into the spam folder dungeons.

35. Don’t be afraid to lose lots of subscribers

And now to throw a spanner in the works from the last three points – don’t worry about losing lots of subscribers. Every time we send out an email to the list we lose between 30 and 60 subscribers. That’s good. It means you’re getting rid of people who aren’t interested/aligned to your content.

36. What gets people to open an email might not get them to click through and buy

I ran an email campaign recently where I split test two different subject lines. The first email had an open rate of 41% and the second email had a dismal 26%. The funny thing was that the second email converted better than the first. I think this shows us two things: noise (attention grabbing tactics) doesn’t always lead to conversions, and that split testing is vital.

37. WWSGD?

There is a really cool plugin called WWSGD which stands for What Would Seth Godin Do that puts a little dialogue box at the top of your post and welcomes people based on cookies – new visitors get a message that old users don’t. But you can take this further. For example, if you came from Twitter you might get a message like “Hey there Twitter user! Check out our posts on getting the most out of Twitter”. These types of WordPress plugins are an amazing and easy way to attract more email subscribers by getting people deeper in to your content.

38. Tell me why I don’t like Mondays (but Sunday is okay…)

I’ve also found out that Monday is terrible for new posts, even though some people say it’s the best day. For me the best days are Tuesday and Wednesday but test for yourself.

39. Always be tired

Generally I find that the best traffic is around 9am East Coast time which tends to be around midnight in Australia – unless it’s daylight savings. Sure, I could set an automatic scheduler but I find that readers really love chatting to me in the comments section and if I’m in bed I get a lot less interaction. So – always be tired.

40. Redirect those comments

One of the coolest things I ever did on this blog (and one of the most popular and widely copied posts on my site) was redirecting comments to a “thank you” page using a simple plugin. As soon as someone leaves a comment for the first time they’ll get redirected to a little page that thanks them for their interaction and shows them the mailing list and some other cool content. It converts at around 7%.

41. Be genuine

Unless you can make all of this come together in a genuine way you’ll find that your readers will know. People are looking for a place/person to connect with – offer them genuine friendship through quality content and you’ll grow in leaps and bounds.

What has worked for you?

Growing an email list is one of the most important aspects of a successful blog. It is your mailing list that allows you to promote your content, sell products and launch new projects. So, what has worked for you? Leave a comment and let me know if I’ve missed anything obvious.

Chuck Reynolds
Contributor

How to be an authority


How to be an authority (Know Your Why First)

Being an authority figure in the online space should really be the goal of any website. When you are an authority figure you have the power to socially influence through your actions and words which means you hold a great deal of power & trust in front of your audience. The Bing Webmaster Blog recently put out a great piece on being an online authority which I think everyone should read. Please keep in mind that being an authority figure does not come from slapping together a mediocre plan. It takes though and dedication to put together a fierce action plan.

From Google:

“If a site is an authority in your industry, you can bet that it will be for Google as well. So if you’re a web designer, a link from Smashing Magazine or A List Apart helps, as a lot of other web design sites will be linking to those sites, thus causing those sites to be ‘hubs’ in the web design space.”

— Joost De Valk, Yoast

Being an authority online comes with huge benefits.

  •     Increased rankings for individual website pages
  •     Industry authority
  •     Heavy online influence
  •     Increased business
  •     Immense traffic spikes

Basically there is no down fall to being an authority figure in any industry but if you truly want to get there you have to lay out a path in the right direction to make it happen.

Here are some great ways to get on the right path to be an authority figure in your space:

Be Knowledgeable

If you are just getting started in your space you are not going to influence anyone overnight. Authority requires seasoning and experience in a space along with being able to present that experience in the right manner in front of your target audience.

Get Active in your Community

You absolutely have to get active socially in front of your community. If you want to be viewed as a leader you will have to engage with your audience on social communities like Facebook, Twitter and YouTube. You also want to make your website a destination spot that promotes back and forth interaction. (important)

Be a Resource

You want your audience to come to you for advice and help. Once they start turning towards you for help that means they are starting to look at you in a whole new different light.

Encourage Sharing

If you want others to share your material you are going to have to share their material as well. Encourage proactive content sharing so your audience can learn from not only you but from the people around you too. This will allow you to become a central hub which is really the focus of your efforts.

From Google: (again)

Its generally held that when an engine assigns deep links to the content of your website, you’re an authority.  And while this is more or less true, the engine seeing you as an authority happens well in advance of those links appearing.

As you produce useful content, we try to match that useful content against queries.  If the actions searchers take indicate they are pleased with your content as a solid resource, then we try you again the next time.  This testing happens a lot.  Hundreds of thousands to millions of times, depending on query volumes and content matches.

We watch the patterns of interaction and soon enough, those resources that searchers seem to be particularly pleased with start to float to the top.  We’re not just talking click-through-rates here, either.  We’re talking the entire signal-set that influences ranking at work here.

  •     Do you have unique, useful content?  Check.
  •     Do you produce new content frequently? Check.
  •     Do you have a solid history?  Check.
  •     Do you have trustworthy links pointing at your content? Check.
  •     Do you have an active social presence?  Check.
  •     Do people retweet and like your social content? Check.

Negative Trust Influences

What can you do to your own site, or could a competitor do to you, that will nuke your trust and therefore rankings?

“I always think that links have a positive or negative value. Let’s say the BBC gives you a +10,000 and a spammy blogspot link gives you a -100, you still have a positive 9,900 score. The problems occur when the BBC get hit with a link selling penalty, if your backlinks have fallen into negative equity things go south quickly.

Get caught selling links and your link value could shift from a positive value to a negative value, so I re-visit my clients links monthly and check out what’s happening to the sites that link to them”

    — David Naylor, Bronco

Buy and Sell Links – First is if you are obvious in your link buying, don’t expect to last long in the search engines. Mr Cutts is very keen on tracking down and destroying sold links. There are even some sites that are so “dirty” in Google’s eyes that a purchase in the right place and right time can nuke you over night. Don’t believe me? Ask the right people at the right conferences to show you the evidence. That’s all I am saying 🙂

Bad Neighbors – If your links are not paid but still associate you with the seedier parts of the interwebs, don’t be surprised if you are seen as guilty by association.

Comment Spam – Leave the spam up, get it indexed, and watch your results rocket to the bottom. It’s the “broken windows” theory of SEO.

Unnatural Growth Patterns – Google will look carefully at your link growth for any signs of unnatural acquisition. This isn’t to say that if you get on the front page of Digg and garner 20k visitors and as a result, 100 fresh links that you will be penalized. What is likely though is they will take a closer look if your brand new domain arrives out of the gate with one page of content and 10,000 links overnight.

Lack of Link Diversity – Are your links coming from friends and your own sites or are they arriving naturally because your content is awesome?

Thin or Spammy Content – Duplicate, scraped or feed content, or spammy gibberish is likely to get marked down. As you would expect, Google is aiming to promote the highest quality. They will use human checks, algorithms and watch the behaviour of their customers to see if what they are delivering meets expectations.

So the first element to emphasize is make your site evolve as naturally as possible!

 

“You can manufacture authority with a very intelligent link building campaign but more often than not it’s the natural growth of the site and links with other sites in the same industry that gives Google reason to trust the site.”

 

    — Patrick Altoft, BlogStorm

Get at least 10,000 Pageviews and High PR dofollow backlink from Reddit

Get at least 10,000 Pageviews and High PR dofollow backlink from Reddit

 

Do you know Reddit is one of the largest and most diverse online community. Reddit is filled with millions of people who have separated themselves into various subreddits based on their interest. As I know there is a subreddit that applies to apply to every kind of business. Now a days most social media marketing is a grind. With Facebook, you always have to spend some bucks to get likes, and this likes are of no value as Facebook is killing organic reach of business pages.

It’s very tough for a small business, blog, marketer to Log on to Facebook, Twitter and drive 10,000+ page views a month from beginning until you have huge cash to spend.

What is Reddit, and Why should you use it ?

Reddit is very different among all other social media, it is quite simple. Reddit is a platform where people share interesting things they find on internet. When something is submitted it will get  “Upvoted” or “Downvoted” As any submission get some upvotes, it will be over the “Hot” Page.

It depends on number of upvotes you get, whether your submission will go to the Hot page of subreddit or across the Hot page of whole site.

NB : In short more upvotes your submission get, more visibility it gets.

Difference between Reddit and other social platforms, is with very few submissions you get insane traffic, immediate access to users. Suppose you have a post and you think it will go viral, when you shared that post on Facebook only few people your friends, fans will have access at first or You can buy ads on Facebook and still a fraction amount of people will have access to it for whom you will pay.

No one else is going to have access to it until, your post get likes, comments and shares. Sames goes with twitter, when you tweet something it will be visible to your followers and out of them only few will see it.

Reddit is different anyone can submit anything from anywhere. There are some rules and regulations which are there but are not applicable until you post something stupid. Every post have to be submitted in subreddits (Sub-Communities), and the front page of reddit gathers the best post among the whole submission from the most popular subreddits. So it means, whenever you post something, you have immediate access to all the users of subreddits, although you need upvotes to have more visibility. This is the reason I say “Reddit is the Best Viral Engine in existence”.

Chuck Reynolds
Contributor

 

Shouldn’t You Utilize a Blog?

Shouldn't You Utilize a Blog?

It is ending up being more common but the huge question I get when speaking with people is "Why use a blog site?".

Off the top of my head I can think about 5 significant reasons.

A blog is:

– Easy to update

– Easy to obtain and start

– Liked by the online search engine

– Creating feeds immediately- Allows people to connect with you

Prior to I begin let me take just a minute to define the term blog site. The following is priced quote from Dr. Mani among the earliest marketers to embrace blogs.

"A blog is brief for "web log" a sort of online personal journal where "anybody" can expose his/her innermost thoughts, sensations, desires, dreams, passions, fears, hopes … you get the meaning.

Yes, it's a website. With one small difference. It notes posts ordered by date in a personal journal format, and is easier to produce than a site– just involves typing into a form and pushing the PUBLISH button".

 

 

The ease of push button publishing of a lot of blog site platforms make them one of the easiest web sites to update. On many platforms you do not have to understand HTML though it does help. , if you can create a word file you can update a blog.

They are extremely simple to get started. Now there are big advantages to hosting your blog site on your own domain.

Search engines like blogs. Since it is easy, they are typically updated regularly. Compare the type and press a button to update of the average blog site platform to creating an HTML page publishing it either through the cpanel or FTP. Much easier so it occurs far more frequently. Blog sites have the tendency to have fresher material.

These high PR sites create backlinks to your site which will make the search engines rate you greater. Individuals can easily subscribe to your feed and understand when you have updated your website through different RSS readers.

 

The greatest benefit is that blog sites can be interactive. Many blog site platforms allow your reader to comment on what you have actually composed.

You get additional updated material (which the search engines like) and you get feedback on exactly what you have actually composed. Click a comment link and leave your input on a blog or try and present a method to get in touch with the average webmaster.

A blog certainly gets my vote. What about you? Shouldn't you Utilize a Blog?

Chuck Reynolds
Contributor